Zumtobel launch a new webinar this week aimed at the retail sector.
In competition with e-commerce providers, bricks-and-mortar retail can enhance the customer offering through emotional shopping experiences. With the help of retail analytics, retailers gain valuable insights into the shopping behaviour of their customers. Visitor flows, the average time customers spend and the conversion rate of different product groups can be precisely recorded and analysed. The technology also makes it possible to contact customers directly at the right time and in the right place. Digital Services provides retailers with real-time location data to optimise the store and shopping experience, which, in turn, can increase sales significantly.
How digitalisation is changing retail
How lighting solutions collect anonymised data and enable digital customer interactions
How the movement of people and goods can be captured, visualised and analysed
What added value digital services create in retail
Retail Analytics: How to increase your turnover and efficiency with digital services
Tuesday, Feb 23, 2021 10:30 AM – 11:30 AM CET
To watch live recordings of previous webinars click here