In-line with the latest strategy to increase international presence, Antonija Fonović has been appointed as MD for the new FILIX Lighting location in the US. The recently incorporated US Subsidiary of FILIX with a NY address will give full support to the lighting design community, grow and empower the rep network, process orders and deliveries and provide full technical support through a Project Management team.
Fonović has been a part of FILIX Lighting for the past 2 years and has gained extensive knowledge about the solutions in FILIXs portfolio, first as a Sales Specialist for the EU markets and in her latest role as Regional Manager Americas.
“I am happy to accept this new role and task which will bring FILIX’s values to the Lighting Design community in the US. We have a period of hard work ahead of us and I am optimistic about the impact this new operation will have on the market and on the growth of FILIX in the years to come.”
Founded in the 1980s FILIX Lighting was initially an electrical engineering company and became the first importer of LED technology to Croatia, working directly with Osram. With the onset of LED technology and changes in the industry FILIX Lighting embarked upon the design and development of outdoor and underwater LED lighting solutions.
As part of the FILIX2025 vision the organisation seeks to bring lighting design to the pool contracting community, something paramount to FILIX and that has served the business well. The offering is to deliver fully certified and compliant lighting solutions that bridge the gap between lighting designers and pool contractors, bringing added value to architecture using water and light as building elements.